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Obama plans full-throttle push for Evangelicals

Daniel Burke/Religion News Service

Issue date: 7/6/08 Section: Divine Intervention
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WASHINGTON, DC - With the Democratic presidential nomination in his grasp, Sen. Barack Obama is making a full-throttle push for centrist evangelicals and Catholics.

It's a move that's caught off guard some conservative evangelicals, who say they are surprised and dismayed to see a progressive-minded politician attempting to conscript their troops. At the same time, they say Sen. John McCain has done little to court their affections. "I've never seen anything quite like it before," said evangelical author

Stephen Mansfield, who wrote "The Faith of George W. Bush" and has a forthcoming similar book about Obama. "To be running against a dyed-in-the-wool Republican, and to be reaching into the Christian community as wisely and knowledgeably as (Obama) is - understanding their terms and their values - is just remarkable."

Earlier this month, the Illinois senator held a closed-door meeting in Chicago with nearly 40 Christian leaders, including evangelical heavyweights like the Rev. Franklin Graham, publishing magnate Steve Strang and megachurch pastor Bishop T.D. Jakes.

Obama's campaign is also launching a grass-roots effort, tentatively called Joshua Generation, with plans to hold concerts and house meetings targeted at young evangelicals and Catholics.

Meanwhile, a new political action committee set to launch later this month, the Matthew 25 Network, plans to direct radio advertising and mailers to Christian communities while talking up Obama in the media. The group is not officially tied to the Obama campaign.

Obama's emphasis on faith outreach plays to his strengths, campaign observers say. The senator is at ease speaking about religion and preaches a message of forging common ground with disparate communities.

Still, some religious leaders wonder if Obama's Christian-focused outreach may alienate Jewish and Muslim voters, for example, not to mention the Democratic Party's large secular wing.

"You really have to consider the question: What message does this send to people of other faiths?" said the Rev. Romal J. Tune, a Washington pastor who works on religious outreach with the Democratic National Committee.
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